2014年10月14日 星期二

The Forbes 400 Shopping List: Living The 1% Life Is More Expensive Than Ever【高端】


This story appears in the October 20, 2014 issue of Forbes.




By Liyan Chen and Carl O’Donnell
U.S. inflation might be near-nonexistent overall but not if you’re doing your purchasing at the top. FORBES’ exclusive Cost of Living Extremely Well Index (CLEWI) has outpaced inflation by an average of 2.5 percentage points a year since 1982.
The index measures the prices of 40 superluxe consumer goods across a variety of categories. On average, the items we eyed got pricier by 4.1% (red line), while the Consumer Price Index (blue line) nudged up just 1.7%. But that gap isn’t likely bothering The Forbes 400; their aggregate net worth (gold line) was up 13.3% over last year, more than three times as much as our index.


clewi-chart UPDATED
ITEM   2014 Price / % Change
ENTERTAINMENT AND TOYS +6.5%
Opera: two tickets, six Saturday p.m. shows, premium seats, Metropolitan Opera, New York City
$5,565      21.8%
Shotgun: pair of James Purdey & Sons 12-gauge side-by-side, Griffin & Howe, New Jersey, Connecticut
$262,650      16.5%
Motor yacht: Hatteras 80 with 1,600hp Caterpillar C-32 engines, Hatteras Yachts, North Carolina
$5.7 million     6.9%
Piano: concert grand, Model D, ebonized, Steinway & Sons, New York City
$148,700    4.5%
Magazine: FORBES, two-year subscription
$60     0.0%
Thoroughbred: yearling, average price, Saratoga Summer Select Sale, Fasig-Tipton, Kentucky
$291,964     -1.1%
Sailing yacht: Oyster 625, Oyster Yachts, U.K.
$3.3 million    -2.9%
Train set: Lionel Remote Operating System Thomas and Friends, FAO Schwarz, New York City
$230      NA
The-Price-Of-Good-Life-Forbes-Cost-Of-Living-Extremely-Well-Index-ONE-YEAR-PRICE-CHANGE_chartbuilder
FASHION +5.2%
Shoes: men’s black calf wingtip, custom-made, John Lobb, U.K.
$6,563    20.5%
Men’s shirts: one dozen cotton, bespoke, Turnbull & Asser, U.K.
$5,340    9.9%

Handbag: “Jypsiere,” clemence bull calf leather, 28cm, Hermès, France
$7,750    6.2%
Loafers: horse bit in leather, Gucci, Italy
$545       0.0%
Perfume: 1000 Parfum, 0.5 oz., Jean Patou, France
$350       0.0%
Coat: natural Russian sable, Maximilian at Bloomingdale’s, New York City
$295,000      0.0%
Watch: Calatrava, classic men’s in yellow gold with alligator strap, Patek Philippe, Switzerland
$20,800        0.0%
Silk dress: black with leather trim, Gucci, Italy
$2,500           NA
HOUSEHOLD +4.3%
Sterling silver flatware: Francis I pattern, five-piece dinner set for 12, Reed & Barton, Massachusetts
$11,640           17.3%
Swimming pool: Olympic-size (50 meters), Mission Pools, California
$1.5 million    5.6%
Sauna: 8x10x7 feet, eight-person, Nordic Spruce, Abachi/Finnleo Sauna, Minnesota
$17,360          3.0%
Flowers: Arrangements for six rooms per month, changed weekly, Jerome Florists, NYC
$8,175            0.0%
Sheets: set of king-size Italian linen, Paris Op?ra Pizzo, Frette, Italy
$2,940           0.0%
Tennis court: clay court, Putnam Tennis and Recreation, Connecticut
$55,000        0.0%
SERVICES +3.0%
Hospital: one-day VIP, MedStar Washington Hospital Center, Washington, D.C.
$3,281           6.0%
Spa: co-ed weekly rate, Golden Door, California
$8,250          5.1%

College: one-year tuition, room and board, Harvard University, Massachusetts
$58,607        3.9%
Prep school: one-year tuition, room and board, Groton School, Massachusetts
$55,700        3.4%
Lawyer: average hourly fee for estate planning by partner, Schlesinger, Gannon & Lazetera, NYC
$975              2.6%
Psychiatrist: 45 minutes, standard fee, Upper East Side, Manhattan
$350             0.0%
Face-lift: well-recognized and experienced facial plastic surgeon, New York City
$18,500        0.0%
TRAVEL +2.9%
Travel bag: Keepall Bandouliere 55 with strap, Louis Vuitton, France
$1,760          8.6%
Helicopter: Deluxe Executive VIP S-76D, Sikorsky Aircraft, Connecticut
$16.9 million    3.7%
Car: 2014 Rolls-Royce Phantom Drophead convertible
$474,600     1.0%
Hotel: Manhattan one-bedroom suite, Four Seasons, New York City
$4,595         1.0%
Airplane: Learjet 70, standard equipment, certified seven passengers, Bombardier, Canada
$11.3 million    0.0%
FOOD AND DRINK +1.7%
Dinner: Grand Menu, estimated per person (including wine and tip), La Tour d’Argent, Paris
$382        8.2%
Chateaubriand: 7 pounds, Lobel’s, New York City
$597        0.3%
Caviar: Tsar Imperial Sevruga, one kilo, Petrossian, california and new York City
$13,600      0.0%
Catered dinner: service for 40 people, Ridgewells, Maryland
$7,600       0.0%

Cigars: Aniversario No. 1, Dominican Republic, 25 count, Davidoff, New York City
$900   0.0%
Champagne: Dom Pérignon 750ml 2004, case, Sherry-Lehmann, New York City
$1,932   NA
Note: Last year’s item no longer available, best substitute from same or similar vendor; NA: not applicable.
Follow Liyan on Twitter TWTR +0.19% at @chen_liyan.

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总体而言,美国的通货膨胀率可能接近于零,然而这对于奢饰品的购买者而言并不适用。自1982年以来,《福布斯》杂志独家发布的奢侈生活价格指数(Cost of Living Extremely Well Index,CLEWI)上涨速度年均比通胀率高出2.5个百分点。
这项指数囊括了40个广泛类别的顶级奢侈品价格。过去一年,在该指数内的奢侈品价格平均涨幅为4.1 %(红色线),而同期的消费者价格指数(Consumer Price Index,蓝色线)仅仅小幅微涨了1.7 %。但是福布斯美国富豪榜上的那些顶级富人绝不会因为这一差距而感到苦恼;2013年,他们的个人净资产总和(金色线)增长了13.3 %,比我们的奢侈生活价格指数要高出整整两倍多。
不求最好但求最贵:2014美国富豪奢侈生活价格盘点
品类       2014年价格/涨跌幅度(百分比)
娱乐和玩具类:涨6.5 %
歌剧:两张星期六下午六点贵宾席的歌剧票,大都会歌剧院(Metropolitan Opera, New York City),美国纽约
5,565美元/涨21.8 %
猎枪:普德莱(James Purdey& Sons)12发装弹双管猎枪,格里芬和豪公司(Griffin & Howe),美国新泽西州、康涅狄格州
262,650美元/涨16.5 %
动力游艇:哈特雷斯80游艇(Hatteras 80),搭载1,600马力卡特彼勒C-32发动机,哈特雷斯游艇公司(Hatteras Yachts),美国北卡罗莱纳州
570万美元/涨6.9 %
钢琴:施坦威乌木色Model D三角钢琴,施坦威公司(Steinway & Sons),美国纽约
148,700美元/涨4.5%
杂志:订阅两年《福布斯》杂志
60美元/0.0%
英国纯种马:一周岁纯种马均价,法西-提普顿拍卖行(Fasig-Tipton)萨拉托加夏季精选特卖,美国肯塔基州
291,964美元/降1.1 %
风帆游艇:牡蛎625游艇(Oyster 625),牡蛎游艇公司(Oyster Yachts),英国
330万美元/降2.9 %
火车模型:莱昂内尔(Lionel)“托马斯和朋友”系列(Thomas and Friends)遥控火车玩具模型,施瓦兹玩具百货商店(FAO Schwarz),美国纽约
230美元/(无数据)
不求最好但求最贵:2014美国富豪奢侈生活价格盘点
时尚类:涨5.2 %
鞋子:约翰罗布(John Lobb)定制黑色小牛皮男鞋,英国
6,563美元/涨20.5 %
男士衬衫:滕博阿瑟(Turnbull & Asser)量身定制棉衬衫,12件,英国
5,340美元/涨9.9 %
手提包:爱马仕(Hermès)28厘米荔枝纹小牛皮“吉普赛包”(Jypsiere),法国
7,750美元/涨6.2 %
休闲鞋:古奇(Gucci)马衔扣皮面鞋,意大利
545美元/0.0%
香水:杰柏图(Jean Patou)1000 Parfum香水,0.5盎司,法国
350美元/0.0%
大衣:天然俄罗斯紫貂大衣,布鲁明戴尔百货商店(Bloomingdales)马克西米利安专柜(Maximilian),美国纽约
295,000美元/0.0%
腕表:百达翡丽(Patek Philippe)Calatrava系列经典男表,黄银铜合金材质,鳄鱼皮制表带,瑞士
20,800美元/0.0%
丝质连衣裙:古奇黑色丝质连衣裙,真皮配料,意大利
2,500美元/(无数据)
家居类:涨4.3 %
纯银餐具:里德巴顿(Reed & Barton)12人五件套餐具组,弗朗西斯一世设计纹饰,美国马萨诸塞州
11,640美元/涨17.3 %
游泳池:奥运标准(50米)游泳池,游泳池建造商Mission Pools,美国加利福尼亚州
150万美元/涨5.6 %
桑拿房:北欧云杉制成的8x10x7英尺八人桑拿房,阿巴奇桑拿设备公司(Abachi)、芬乐桑拿公司(Finnleo Sauna),美国明尼苏达州
17,360 美元/涨3.0 %
花卉:每月为6间房间摆设花卉,每周更换,杰罗姆花店(Jerome Florists),美国纽约
8,175美元/0.0%
床单:Paris Opera Pizzo特大号意大利亚麻布被单组,奢侈床品制造商芙蕾特(Frette),意大利
2,940美元/0.0%
网球场:红土网球场,普特南网球场与娱乐设施公司(Putnam Tennis and Recreation),美国康涅狄格州
55,000美元/0.0%
服务类:3.0 %
医院:为期一天的VIP医疗服务,医疗之星华盛顿医疗中心(MedStar Washington Hospital Center),美国华盛顿特区
3,281美元/涨6.0 %
温泉:每周一次男女混浴,原始黄金门温泉(Golden Door),美国加利福尼亚州
8,250美元/涨5.1 %
大学:为期一年的学费和食宿,哈佛大学(Harvard University),美国马萨诸塞州
58,607美元/涨3.9 %
大学预科学校:为期一年的学费和食宿,格罗顿学院(Groton School),美国马萨诸塞州
55,700美元/涨3.4 %
律师:律师事务所合伙人经手的财产规划每小时收费,Schlesinger, Gannon &Lazetera律师事务所,美国纽约
975美元/涨2.6 %
心理医生:45分钟标准收费,纽约曼哈顿上东区
350美元/0.0%
整容手术:经验丰富的知名整容外科医生,美国纽约
18,500美元/0.0%
旅游类:2.9 %
旅行包:路易威登(Louis Vuitton)KeepallBandouliere55旅行包(附捆带),法国
1,760美元/涨8.6 %
直升机:豪华行政贵宾型S–76D直升机,西科斯基飞机公司(Sikorsky Aircraft),美国康涅狄格州
1,690万美元/涨3.7 %
轿车:劳斯莱斯(Rolls-Royce)2014年产幻影(Phantom Drophead)软顶敞篷跑车
474,600美元/涨1.0 %
酒店:曼哈顿单间套房,四季酒店(Four Seasons),美国纽约
4,595美元/涨1.0%
飞机:Learjet 70飞机,标准配备,可搭乘7名乘客,加拿大庞巴迪公司(Bombardier)
1,130万美元/0.0%
食品和酒水类:涨1.7%
晚餐:豪华套餐,预计人均消费(包括葡萄酒和小费),银塔餐厅(La Tour d’Argent),法国巴黎
382美元/涨8.2 %
烤里脊牛排:7磅重牛排,洛贝尔餐厅(Lobel’s),美国纽约
597美元/涨0.3%
鱼子酱:沙皇帝国(Tsar Imperial)闪光鲟鱼子酱,1千克装,高级鱼子酱专卖店Petrossian,美国加利福尼亚州、纽约
13,600美元/0.0%                            
晚宴:40人晚宴,里奇维尔餐饮公司(Ridgewells),美国马里兰州
7,600美元/0.0%
雪茄:多米尼加共和国庆典系列1号雪茄(Aniversario No. 1)25支,大卫杜夫公司(Davidoff),美国纽约
900美元/0.0%
香槟:2014年产唐培里侬香槟王(Dom Pérignon),750毫升,一箱装,谢利莱曼葡萄酒商店(Sherry-Lehmann),美国纽约
1,932美元/(无数据)

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